Yotam-profileI am an Assistant Professor and the Director of Undergraduate Studies at the University of Arizona‘s iSchool.
 
In my research, I analyze social media data and design network experiments to study how platforms augment user behavior and the impact this has on how information and products spread.
 
I also try to motivate people to think deeply about the data they create and consume as they go about their lives.
 
Please contact me if you would like to know more about my work or if you’d like to share yours.